MSc (Marketing Practice Top Up) - part-time

College of Business, Public Policy, & Law

Course overview

This one year programme has been designed exclusively for graduates of the Postgraduate or Higher Diploma in Marketing Practice between 1990/’91 and 2010/’11 providing an opportunity to complete the additional 30 credits (3 modules) required to upgrade their qualification to the MSc Marketing Practice Programme.  

Key facts

Entry requirements

Applicants must have successfully completed the Postgraduate or Higher Diploma in Marketing Practice Programme at NUI Galway between 1990/’91 and 2010/’11.

Duration: 1 year, part-time

Next start date: September 2015

ECTS weighting: 30

Average intake: 40

Closing date: 19 June 2015

Course outline

Students are required to complete a total of 3 out of an offering of 4 modules (10 ects each) during the academic year.  The programme can be completed either 100% online or students have the option of taking one module on campus (during August 2015).


Semester 1: 

MK5107  Leadership & Negotiation (delivered on campus over four day period in week beginning 17th August 2015).

MK5105  Accounting & Finance for Marketers (delivered online)


Semester 2 2016: 

MK5106  Digital Marketing Strategy & Management (delivered online)


Semester 2 & Summer 2016:

MK5108  Research Project (delivered online)

Applications and selections

Applications are made online to the Postgraduate Applications Centre (PAC) ( The PAC application code is GYC37.

Who teaches this course?

Dr. Ann Torres

Ms. Deirdre Ruddy

Ms. Aoife Kelly

Ms. Orla Higgins  

Find out more

Programme Director:
Ms. Ann Walsh
T +353 91 492 575

Programme Administrator:
Ms. Mary Greaney
T +353 91 492 546



PAC code


Fees for this course